In early April, "a public-service advertising campaign began ... encouraging Americans to show support for American troops." The San Francisco Chronicle asks, "Is it a genuine message of gratitude or poorly designed advocacy for the war in Iraq?" The non-profit Advertising Council designed the print, radio and online ads for the U.S. Defense Department. The spots direct people to the Department's "America Supports You" website. Some marketing professionals "said they believe the message crosses into partisan territory." The founder of Venables, Bell & Partners remarked, "I feel the war propaganda machine." Ad Council president Ellis Verdi rejected the criticism, saying, "What's important is that these are 18-year-old human beings, Americans, who are under stress." The Ad Council was formed in 1942, to increase support for World War II; its campaigns from that time include Rosie the Riveter and "Loose Lips Sink Ships."
- About Us
- Press Room